NERRĀ

Brand launch, verbal identity, positioning, website & social copywriting

I began work with female-founded body care line, NERRĀ, ahead of their launch, helping to solidify positioning and target audience, as well as establish verbal identity for the brand and craft launch assets.

TAGLINE

Ancient Bath & Body Made Modern

PRODUCT NAME

The Bathhouse Ritual

CAMPAIGN LINE

Out of the bathhouse and into yours

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Rosy Soil Product Writing & Packaging